6 April 2017

The success of SIERAAD is to a large extent determined by the exhibitions. This year’s highlight was undoubtedly the exceptional exhibition “VIEREN-CELEBRATE” on the central axis with a special selection from the largest ethnological jewellery collection in Holland. It was the outcome of an inspiring collaboration with the Amsterdam Tropenmuseum, the Ethnological Rijksmuseum in Leiden and the Africa Museum in Berg en Dal. It was also a first: highlights from the combined jewellery collection were presented here for the first time and in a non-museum setting at that. The exhibition as backbone of the fair was a resting point and point of reference: people took ample time to view all the pieces and read the descriptions.

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